'American Bible Society Presents' to Air on the NRB Network-Award-winning TV program will reach 16 million more viewers worldwide
by Staff
October 26, 2007
NEW YORK, (christiansunite.com) -- The American Bible Society, founded in 1816, is joining with the NRB (National Religious Broadcasters) Network to broadcast the award-winning television program American Bible Society Presents. Every Tuesday at 7 p.m. EDT, American Bible Society Presents will air on the NRB Network on DIRECTV's Channel 378, as part of the network's Basic Family package.American Bible Society Presents is a half-hour TV news magazine program highlighting the enlightening and transforming power of God's word at work. The Rev. Dr. Paul Irwin, American Bible Society's president and chief executive officer, profiles individuals whose lives have been changed by the Bible, as well as organizations that apply its message to help others. These stories of faith and fellowship demonstrate how God's Word empowers ordinary people to make an extraordinary difference in the lives of others.
The partnership with NRB Network will enable American Bible Society Presents, which already broadcasts on more than 350 stations nationwide; to extend its reach to the additional 16 million households affiliated with the satellite network.
"We are extremely excited about our partnership with the NRB Network," Dr. Irwin explained. "This partnership with NRB is critical in enabling us to meet the mission of the American Bible Society, which is to make the Bible available to every person in a language and format each can understand and afford. We want all people to experience its life-changing message."
The powerful stories told on American Bible Society Presents help further the mission of the NRB Network, which is to expand media access for NRB members through a national TV network.
"We are very excited to add this inspirational program to our fall lineup," said Troy A. Miller, senior vice president/chief operating officer of the NRB Network. "American Bible Society Presents not only represents excellence in production but more importantly offers testimony of how God's Word changes lives. We look forward to testimonies of how the program itself changes the lives of our viewers."
American Bible Society Presents is aired on 358 stations worldwide in addition to the NRB Network. For a fall schedule of airdates for American Bible Society Presents, please log on to www.abspresents.com.
About the American Bible Society
Founded in 1816 and headquartered at 1865 Broadway in New York, the mission of the American Bible Society is to make the Bible available to every person in a language and format each can understand and afford, so that all people may experience its life-changing message. American Bible Society can be found at americanbible.org.
About the NRB Network
NRB Network broadcast on DIRECTV Channel 378. DIRECTV has over 16 million subscribers, making it the nation's leading and fastest-growing digital multi-channel satellite television service provider in both residential and commercial markets. The NRB Network is included in DIRECTV's base package, TOTAL CHOICE, making it available to all DIRECTV subscribers.
NRB Network is a unique Christian television experience, and a "revolution" in a way, being the first of its kind to provide "genre" blocks of programming slotted in specific times of day to meet the needs of the viewing audience.
